Illinois Credit Unions Join Together in “iBelong” Campaign

You might have noticed an advertising campaign called “iBelong”, featuring credit union members talking about what they like about their credit union.  They tout lower fees, personal service, better rates and caring staff.  These ads are the result of a cooperative effort by Central Credit Union and credit unions across Illinois who pooled their marketing dollars to spread the word to consumers that they have choices in banking.

The campaign will run on cable television, radio, newspapers and on billboards throughout the state during two time periods, in the spring and late summer of 2008.  Learn more about the campaign at www.iBelong.org.